The Cruyff Foundation and DPG Media join forces. With the support of DPG Media, the Cruyff Foundation is increasing awareness of its mission: to give children and young people, regardless of their background or disability, the opportunity to take part in sport and get active. Through media coverage, DPG Media helps bring the Foundation’s projects and events to the attention of a wider audience.
Thanks to DPG Media’s support, the Cruyff Foundation is, for example, recruiting participants for the Cruyff Legacy 14K in 2025. This is being achieved through a highly visible online and offline media campaign within a 40-kilometre radius of Amsterdam. During this running and walking event on Sunday 13 April, which starts at the Johan Cruyff ArenA, participants raise money through their online fundraising pages for the Cruyff Foundation’s sports projects for people with disabilities. DPG Media will also be taking part with a team of colleagues on the starting line.
